Cookie Policy

The bethercosmetics.com online store uses "cookies" to improve performance, for statistical analysis, and to provide you, its customers, with a convenient and personalized shopping experience.

What are "cookies" and what is their purpose?

"Cookies" are small text files stored in the browser or memory of your computer and/or mobile device when you visit a website.

The purpose of "cookies" is to make your experience in our online store personalized so that you don't have to enter your data repeatedly. They allow the store to remember your actions and preferences for a certain period, so you don't have to set them each time you visit the site or navigate from one page to another. Some "cookies" collect analytical information about user behavior.

There are different types of "cookies". Some come directly from our website, others – from third parties who place cookies on our site. They can be stored for varying periods in your browser or device. Session "cookies", for example, are deleted from your computer or device when you close your web browser. Persistent "cookies", on the other hand, will be stored on your computer or device until explicitly deleted by you or until they reach their expiration date.

What "cookies" do we use in our online store?

As visitors to the bethercosmetics.com online store, we may place "cookies" in your browser. "Cookies" coming from our website are known as First Party Cookies and primarily aim to save session information while you browse products or other information in the store. For example – we use "cookies" to store products you've added to your cart. Other purposes related to their use are:

  • Possible and easy login to your user profile
  • Ensuring website security
  • Statistical analysis of traffic

Without this type of technology, our online store and the service we provide to you would not be able to operate with its full capabilities and functionalities.

Other "cookies" we use come from third parties and are called Third Party Cookies. These are:

  • Analytics and Statistics Cookies - These "cookies" help us analyze the use of our online store and track the effectiveness of the service and its communication. We use Google Analytics to assess how users interact with the store – the analytics tool allows us to determine if you have viewed a specific page, how long you spent on the website, or if you opened an email sent by us. This helps us provide you with only the information you are interested in, improving the content and ordering process in the online store. More information and settings can be found here
  • Social Network Cookies - These "cookies" are integrated by social platforms such as Facebook, Twitter, G+, Pinterest, YouTube and aim to provide or improve website content. Such are, for example, services that allow playback of video files, create comment sections, integrate like or share content buttons, etc. We use social networks to improve your interaction with our online store and to establish an even closer connection with you, our customers. Please note that some of these platforms place cookies that are also used for things like behavioral advertising, analytics, and market research. You can set your preferences related to Facebook ad settings from here.
  • Advertising Platform Cookies - Advertising "cookies" allow us to tailor our marketing to you and your own interests. This way, we can be sure to provide you with more personalized opportunities in the future. These types of "cookies" remember that you have visited our site and a specific product page and/or category from it. This allows us to adjust the ads we show you accordingly. Although these "cookies" can track your device's visits to our website and other sites, they usually cannot identify you personally. Without these "cookies", the ads you see may be less relevant and interesting to you. To control them, you can use the following link: www.youronlinechoices.com

How to disable the use of "cookies"?

You can manage the disabling and enabling of "cookies" through the settings of your browser. As a user, you have the option to set your preferences for each browser and/or device you use to access the Internet.

Want to learn more about "cookies", how to control, disable, or delete them?

For detailed information, visit www.aboutcookies.org